Develop your Real Estate Agency Capacity, Realestate.com.khTV
Develop your Real Estate Agency Capacity, Realestate.com.khTV
Jum reap sour! And welcome to another weekly Real Estate News Report brought to you by Realestate.com.kh. The leader in real estate news in the Kingdom and the best place to find your new home.
On this week’s show, we’re going to be speaking with Mr. In Sitha, Director of Business Development at VTrust Appraisal.
Sitha has over 20 years experience in the real estate business in Cambodia and he now specializes in property development consultancy and real estate business development. He’s also a renowned real estate teacher in real estate law and real estate practice.
In this 6 Part series, we’re going to get some tips for property developers and real estate businesses seeking to gain an edge when entering the Cambodian real estate market.
PART 6: HOW TO DEVELOP YOUR REAL ESTATE AGENCY CAPACITY AND PROFESSIONALISM IN CAMBODIA
Realestate.com.kh: As a business development director at Vtrust Appraisal, obviously you do a lot of work helping real estate agencies increase their capacity. If you could give maybe the top four tips that you would give for real estate agency development? How to build a successful real estate business in Cambodia?
In Sitha: Well, I think the four major factors that should be applied in order to make a successful real estate agency in Cambodia are Location, Human Resources/Training, Investment Capital and Marketing.
Location is one of the key factors for a successful real estate agency business. Companies that are physically situated in the right locations for client’s easy access generally have the best success.
Number two, human beings.
Human Resources are crucial for any real estate agency. And this means the right people for the right jobs. Professional training for the agent shall be important and necessary too, and training should not stop during their career.
Number three, Investment Capital.
Any new real estate agency must be ready before starting at all for more than short term operational expenses. They need sufficient investment capital for at least three years. We have 2000 in real estate market in Cambodia and it is good. But in fact it’s not enough. They have to pay a lot of operational expense. The staff salary, utilities, licensing, certificates, marketing etc etc. Be prepared before you try to start a business, because it won’t start generating money for some time.
Number four is Marketing – you need to make your agencies known and respected. The best type of marketing these days is online.
Learn more about choosing the right Cambodian real estate agent, on realestate.com.kh today!
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Source: News – Real Estate Cambodia